Lead generation
Outbound contact that opens a conversation and passes on a prospect who is expecting the call.
Services / Sales as a service
People buy from people
who listened first.
A sales channel you do not have to build: lead generation, direct sales, renewals and promotional campaigns. AI can find and qualify the opportunity. The conversation that wins it belongs to a person.
- 5 yrs
- Lead generation for one bank
- 3
- Caribbean territories served from one floor
The work
From first interest
to renewal.
Direct sales
Products explained accurately, offers made within what you have approved, and commitments followed through.
Renewals and retention
Inbound retention, renewals and win-back, by people who ask why before they offer anything.
Campaigns and bookings
Promotional campaigns, appointment setting and onboarding calls for new customers.
Where AI fits
Let AI do the finding.
Let people do the persuading.
Much of a sales day goes on work that is not selling: sorting lists, chasing replies, writing up calls. That is where automation earns its place.
A digital enquiry can be qualified and routed to a trained specialist while the customer's interest is still fresh. The specialist arrives knowing what was asked, and spends the call on the person.
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Qualified before the call. Fewer dials, better conversations.
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Authority made explicit. Every specialist knows what they may offer and what needs your approval.
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Measured on what you sell. Sales per hour and conversion, reported daily if you want it.
In a client's words
Their sales channel was very successful; our Scotiabank International Marketing (Headquartered in Toronto, Canada) gave the approval to dial into other Caribbean territories such as Barbados and Jamaica to which success was maintained.
For 5 years DirecOne performed lead generation services for Scotiabank, Trinidad and Tobago.
Practical questions
Asked before most engagements.
Can a sales program start in one market and grow?
Yes. One banking client began with Trinidad and Tobago and, on the results, approved the same team to dial into Barbados and Jamaica.
How is a sales program measured?
On the measures you run your business by. Sales per hour and conversion are standard, reported daily, weekly or monthly.
Who controls the offers?
You do. We work within approved offers and written authority limits, and anything beyond them comes back to you.
Start here
Have a campaign in mind?
Try it as a pod first.
A sales pod runs one defined campaign with a named team, so you can judge the channel on results before you scale it.